Winter market closes on high note, organisers report
LAS VEGAS, Nevada – The organisers of the Winter edition of the twice-yearly Las Vegas Market (LVM) ended its five-day run on a high note fueled by solid traffic and order writing as well as building anticipation for the soon-to-be completed Expo at World Market Center and the launch of its new digital platform.
“Las Vegas Market has hit its stride,” Bob Maricich, chief executive officer of International Market Center (IMC) said in a statement. “The excitement and buoyancy felt throughout the week cemented our position as the premier market venue for the West. The gift, home décor and furniture industries rely on Las Vegas Market for discovery of new products and innovations to build their businesses. News of IMC’s continued investment in our physical and digital markets created excitement that will carry throughout the year.”
IMC is the owner and operator of the LVM as well as the Atlanta Gift & Home Furnishings Market. It also operates many of the permanent showroom building participating in the High Point Market, including Showplace and the International Home Furnishings Center (IHFC).
Approximately 50 Canadian companies exhibited at LVM Winter 2020, including some 26 furniture and mattress producers such as Canadel, Décor-Rest, Palliser, Marshall Mattress and Stylus. IMC didn’t release specific attendance figures.
(Editor’s Note: HGO will have a report on Canadian efforts at the Winter LVM in the upcoming edition of the Merchandiser.)
In its report on the first LVM of the year, the organisers said exhibitors from across the gift, home décor and furniture spectrum experienced successful – and in some cases record-breaking – markets, citing traffic and buying gains as well as added product interest.
“We’re Las Vegas loyalists and have been here since day one. We were one of the first showrooms that opened in Building C, and have never left,” said Garry Schermann, senior vice president of sales at gift exhibitor Creative Co-Op. “We’ve never had a better show than we had this market. The buyers have come out in force. It’s not just our loyal customers, but so many new buyers – especially international – that have come to the market.” Schermann reported orders were received from buyers from the Americas, Europe, Asia and Oceania.
Four Hands, a full-line furniture resource based in Austin, Texas, said during the first two days of market it scanned some 4,200 buyers’ badges – a mix of existing customers and new prospects. “We have been at Las Vegas Market from the beginning and being a part of the market has been great for Four Hands, not just as a brand but as a destination and designer resource. I think our success has a lot has to do with the popularity of Las Vegas Market but also speaks to how on-point our brand is with the current trends,” said showroom manager Nicole Petropoulos.
The organisers also believed buyers has a positive view of the event, many noting an increase in product introductions and an overall positive shopping experience.
“This was the best-ever Las Vegas Market,” said Elaine Haskey, upholstery buyer for Steinhafels Furniture of Waukesha, Wisconsin. “Sometimes, the products are a repeat of High Point Market introductions, but this time there was so much newness throughout, and we ended up committing to lots!”
“Las Vegas Market continues to amaze us,” said Greg Greeson, owner and furniture buyer for Collectic Home of Austin, Texas. “The superlatives here include the ease of getting to and from the World Market Center, the variety of accommodations available in Las Vegas, the dining and entertainment possibilities, and of course, the convenience of cross-category shopping at one market and visiting all of our vendor showrooms in such close proximity to one another. We set a record this Market by visiting 75 showrooms in just two-and-half days. I have more than 500 photos on my iPhone as proof!”
The nearly completed Expo at World Market Center Las Vegas greeted attendees as they arrived on the campus every morning during the five-day event.
The Pavilions at Las Vegas Market – which have housed the gift and home temporaries for the past 15 years – will be torn down in February as The Expo will take on its role being with the Summer 2020 market this July.
IMC also launched its standalone digital division, IMC_di, a business-to-business e-commerce platform, which will connect buyers and sellers digitally as an extension of IMC’s physical markets.
The Summer 2020 edition of the Las Vegas Market will run from 26 to 30 July.
Related Story: 50 Canadian resources to show at Winter 2020 market