IKEA opens plan and order point in Montreal's Quartier DIX30
BURLINGTON, Ontario – IKEA Canada has opened its third ‘plan and order point’ in the Montreal suburb of Brossard, Quebec as part of its strategy to be more accessible to customers by creating smaller spaces design to help them take the guesswork out of planning when it comes to furnishing or refurnishing their homes.
Located in the heart of Montreal’s South Shore community, the Brossard Plan and order point joins the Quartier DIX30 shopping centre – a vibrant retail destination that is the second largest multi-purpose shopping centre in Canada.
It will offer inspiration and support to customers looking to plan, order and purchase complex home furnishing solutions for any room in the home. Customers will be able to schedule personalized appointments with knowledgeable IKEA specialists, and a curated selection of relevant home furnishing solutions will be available on-site for customers to touch and try.
Quartier DIX30 is already home is a number of furniture, mattress and appliance retailers including EQ3, Germaine Lariviere, Structube, Matelas Bonheur, Maison Corbeil, Urban Barn, Bouclair and Dormez-vous among others.
“We know that many of our customers in the Montreal area face significant travel time to meet IKEA, which is why we’re excited to bring the IKEA experience and our home furnishing expertise closer to our customers in Brossard, Quebec,” Sandy Evinou, IKEA Canada’s East Market Area Manager said in a statement. “Plan and order points are part of our total market approach for the Greater Montreal Area that focuses on delivering new customer touchpoints and locally relevant home furnishing services that affordably meet the everyday needs of our customers.”
The IKEA Plan and order point is a space for customers to create custom home furnishing packages that meet their individual needs. Purchases made at an IKEA Plan and order point can be delivered directly to customers’ homes or picked up at local IKEA Pick-up Locations.
The ‘plan and order point’ concept is part of a global strategy and there are currently more than 30 in operation in cities such as Copenhagen, Berlin, Melbourne and Los Angeles. The Brossard store is the third of several planned locations in Canada, joining those operating in Boisbriand, Quebec and Kitchener, Ontario.
IKEA Canada is part of Ingka Group which operates 389 IKEA stores in 32 countries, including 15 in Canada. Last year, IKEA Canada welcomed 26 million visitors to its stores and 189 million visitors to IKEA.ca.
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