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IKEA adds three Design Studios

 15 October 2021     HGO Staff 

BURLINGTON, Ontario – IKEA Canada expanded its Design Studio network this month, adding new locations in three southern Ontario cities including Brampton, St. Catharines, and London.

The retailer opened its first Design Studio in Oshawa at the beginning of September.

The concept is new to the Canadian market and allows customers to design and order complex home furnishing systems for the kitchen, bath, bedroom and living room by scheduling one-on-one planning sessions with a trained IKEA design expert or via a self-service planning station in a dedicated studio space.

Seen here is the first IKEA Design Studio, which was opened in the Oshawa Centre in early September as part of the retailer’s strategy to grow sales in the Greater Toronto Area.The Brampton studio opened last week in the Bramalea City Centre and will be followed by one in The Pen Cen in St. Catharines and London’s CF Masonville Place over the next few weeks.

“Our ambition is to become more accessible to Ontario residents by bringing IKEA closer to them and offering new, convenient services that meet the evolving demands of our lives at home,” Toronto area manager Niclas Karlsson-Järnkrok said in a statement. “The IKEA Design Studio is one of the many ways we’re delivering local, relevant home furnishing solutions to meet these evolving needs in a meaningful way.”

The IKEA Design Studio is significantly smaller than a traditional IKEA store and will showcase the retailer’s assortment through digital solutions with only a small, curated selection of product samples on display.

Designed to be open for a period 12 to18 months, the Design Studio is a short-term concept to connect customers with IKEA’s design experts in convenient, local spaces, where an established pick-up location is also in place. Purchases made at a studio can be delivered directly to the customer’s home or picked up at a local pick-up location.

Customers are being encouraged to book a one-on-one home planning appointment via the IKEA Canada web site.

Related Story: IKEA opens first Design Studio in Oshawa shopping mall

Related Story: IKEA report connects people’s wellbeing to their home

Related Story: IKEA to open downtown Toronto store later this year


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