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IKEA Canada launches TaskRabbit

 19 October 2018     HGO Staff 

BURLINGTON, Ontario – IKEA Canada has launched its new in-home furniture assembly and mounting service in select markets across the country beginning immediately in the Greater Toronto Area before being rolled out in Vancouver in mid-November and Montreal next spring.

TaskRabbit offers IKEA customers the opportunity to have its products assembled in-home at their convenience – as early as the next day after purchase. The retailer also hails the service as “affordable” saying it priced by flat rate per type of furniture, starting at $32.

“We know that Canadians are increasingly time-strapped, with growing urbanisation and longer commute times than ever. Expanding our offer with TaskRabbit’s on-demand service enables IKEA to meet our customers’ needs in a fast-changing retail landscape,” IKEA Canada president Marsha Smith said in a statement. “Today’s launch is an important step as IKEA Canada continues its transformation journey to become the leading multichannel home furnishings retailer, ensuring the shopping experience is convenient, flexible and affordable for our customers, both today and in the future.”

IKEA Canada has launched TaskRabbit, its new furniture assembly and mounting service, in the Greater Toronto Area. It plans to expand to Vancouver and Montreal over the next few months.IKEA acquired the San Francisco-based TaskRabbit in September 2017, as part of its effort to provide more accessible services to its customers. The network connects people who need tasks done around the home – such as furniture assembly, handyman work, moving help, snow removal and more – with independent service providers called Taskers, who have listed their services on the network. Taskers are background checked, vetted and receive ratings/reviews for tasks completed.

Canada is TaskRabbit’s first new country market since its acquisition by IKEA and third market overall. It currently operates in both the United States and the United Kingdom. IKEA furniture assembly currently ranks as the fastest growing category on TaskRabbit, which recently celebrated its 10th anniversary.

To learn more about the service, IKEA customers can visit and then proceed to TaskRabbit’s web site to complete an assembly request. IKEA co-workers can also provide no-obligation quotes in store.

TaskRabbit also provides additional services to support home improvement plans – from painting to mounting a TV or moving help. Customers can visit to book a Tasker.

Smith said IKEA Canada is continuously developing a strong, flexible and affordable service offer to meet the evolving needs of its customers. These include: home delivery across Canada to the room of choice; assembly and mounting services; kitchen/bath installation; Click & Collect; and, in-store kitchen planning and digital planning services.

Headquartered here, IKEA Canada has 14 stores, an e-commerce virtual store, five pick-up and order points and 17 collection points. Last year, IKEA Canada welcomed 28 million visitors to its stores and 95 million visitors to the web site.

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Home Goods and its accompanying newsletter - HGO This Week - covers the furniture, bedding, appliances, consumer electronics, accessories, lamps and lighting and floor coverings product sectors of the big ticket home goods market in Canada. HGO is also a forum for the dissemination of market research and hard-hitting articles on best practices for Canadian retailers.

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