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HPMA monitoring COVID

 18 February 2020     HGO Staff 

HIGH POINT, North Carolina – As the spring edition of its twice-yearly trade event nears, the High Point Market Authority (HPMA) said it is monitoring updates regarding the coronavirus disease (COVID-19) issued by the U.S. Centers for Disease Control (CDC) and the World Health Organization (WHO). But there are plans to delay or change its opening day, currently set for Saturday, 25 April.

“We are prepared to take additional precautions if they become necessary to keep all of our market guests safe during the April show, as safety is our top priority,” it said in a statement.

“With two-and-a-half months to go until spring market, we have not currently altered any safety and security measures nor preparedness plans in response to the outbreak,” the authority added, noting it is having discussions with local agencies that regularly assist in providing medical services every market.

During a routine market, HPMA said several medical services are typically in place. For example, Wake Forest Baptist Health provides a medical unit within the market district to handle minor medical care. Piedmont Triad Ambulance and Rescue provides a fully stocked ambulance onsite to work in tandem with the medical unit. Guilford County and High Point Fire provide EMS bike teams on the street to act as first responders for medical incidents.

Additionally, an emergency alert system was instituted in October 2019 to allow market guests who opt-in to receive text message alerts for weather emergencies, health concerns, or security situations.

If there is an elevated health risk during a market, these typical preparations can be escalated to include an exterior guest screening area before accessing the medical unit and the ambulance can assist with any quarantine situations that may arise. These elevated precautions have been implemented during previous markets in response to other diseases such as Ebola and SARS.

The market web site can be found at

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