Gus teams with Teknion
TORONTO – Gus Modern Group, the designer and maker of modern, contemporary residential furniture and furnishings based here has entered into an alliance with contract furniture specialist Teknion Corporation that will see suitable selections of the former’s product assortment sold by the latter’s North American distribution network.
“This new business alliance with Gus Design Group will be a great fit for Teknion and our Studio TK brands,” David Feldberg, Teknion’s president and chief executive officer said in a statement. “Gus Modern furnishings complement our brand portfolios and provide Teknion customers with an expanded offering of the increasingly popular ancillary products so important to the success of today’s more relaxed, collaborative work environments.”
“This new collaboration is a great opportunity for us to work with Teknion and further extend and enrich planning possibilities for architects, designers and facilities managers in the contemporary workplace,” added Matt Parass, managing partner at Gus Design Group.
In the announcement, Teknion noted Gus Modern designs and makes ‘soft-contract’ furnishings – modern residential furniture suited to contract settings. Its mid-century modern upholstered seating, accents and accessories are defined by simplicity, elegance and classic forms.
Through the collaboration, Teknion’s customers now have easy access to a curated selection of sofas, chairs, ottomans and occasional tables through its North American distribution network.
“Teknion believes that soft-contract furnishings bring balance to the workplace, acting as a counterpoint to the rigor of high-performance work tools and supporting work cultures that prioritize human needs and desires,” concluded Steve Delfino, Teknion’s vice president of corporate marketing and product management. “Gus Modern furnishings, in concert with Teknion and Studio TK furniture, align with Teknion’s research-based philosophy that ‘the true measure of a space is how it makes us feel’.”
Based here, Gus is a furniture design and manufacturing company that was formed by Amanda Schuler, Matt Parass and David Podsiadlo in 2001. The group creates original modern furniture and home accessories inspired by mid-century classics and simple, everyday forms. Its Gus Modern collection is comprised of upholstered seating, dining, lighting, accessories and accents.
During the upcoming spring edition of the High Point Market, which is set to open on Saturday, 14 April for a five-day run, it can be found in space H512 of the International Home Furnishings Center.