Gus launches first furniture collaboration with Luum
TORONTO – Contemporary furniture designer and producer Gus Modern has introduced a limited-edition collaboration with Luum Textiles, a Chicago-based mills known for their unique and colourful offerings.
The Gus x Luum Collection reimagines the Canadian manufacturer’s Halifax chair and Porter end table in playful colour combinations inspired by three captivating fabrics from Luum. The result is a series of alluring designs that explore the creative possibilities of fabric and furniture, exploring form and texture in bold new ways.
“This collaboration gave us an opportunity to look at our own furniture designs from a new vantage point,” David Podsiadlo, lead designer and co-founder of Gus Modern said in a statement. “Luum has an incredible catalogue of textiles with unique aesthetic and textural qualities. Applying their fabrics to our forms inspired bold choices that resulted in a truly unique collection of designs.”
The starting point for the collection was the Luum textile family named Knurl, which features an exaggerated texture made from thick, knubby rows, providing a bold visual and tactile foundation for the designs. Three Knurl colourways were chosen, which influenced corresponding choices for metal and wood finishes. The Gus designers took a bold approach to colour selection, inspired in part by the work of the Memphis Design Group, a pioneering Italian collective from the 1980s known for their unexpected colour choices.
The Gus x Luum Collection will be available this fall in both Canada and the United States select Gus retail showrooms and e-commerce web sites.