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Gus launches first furniture collaboration with Luum

 4 November 2019     HGO Staff 

TORONTO – Contemporary furniture designer and producer Gus Modern has introduced a limited-edition collaboration with Luum Textiles, a Chicago-based mills known for their unique and colourful offerings.

The Gus x Luum Collection reimagines the Canadian manufacturer’s Halifax chair and Porter end table in playful colour combinations inspired by three captivating fabrics from Luum. The result is a series of alluring designs that explore the creative possibilities of fabric and furniture, exploring form and texture in bold new ways.

The Gus x Luum Halifax chair and Porter end table in a finish called Pink Pop Hematite.“This collaboration gave us an opportunity to look at our own furniture designs from a new vantage point,” David Podsiadlo, lead designer and co-founder of Gus Modern said in a statement. “Luum has an incredible catalogue of textiles with unique aesthetic and textural qualities. Applying their fabrics to our forms inspired bold choices that resulted in a truly unique collection of designs.”

The starting point for the collection was the Luum textile family named Knurl, which features an exaggerated texture made from thick, knubby rows, providing a bold visual and tactile foundation for the designs. Three Knurl colourways were chosen, which influenced corresponding choices for metal and wood finishes. The Gus designers took a bold approach to colour selection, inspired in part by the work of the Memphis Design Group, a pioneering Italian collective from the 1980s known for their unexpected colour choices.

The Gus x Luum Collection will be available this fall in both Canada and the United States select Gus retail showrooms and e-commerce web sites.

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