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Cooper: Always buy what the kids are selling!

 30 January 2020     Donald Cooper 

I always write my own blogs, but this week I’m ‘borrowing’ one from a gentleman named Randy Phillips. I have no idea who is, or what he does, but this blog touched me. Randy makes an excellent point about the importance of being an encourager, so I share it with you.

Buy whatever the kids are selling.

Sometimes you come out of a restaurant or grocery store and they’ve got a little table set up. You try not to make eye contact with them. It’s like, “If I can pretend I don’t see them, I won’t have to buy it.”

Get over there! Go to that table. They’ve got that wrapping paper. You can buy it half-price somewhere else or you don’t need it? What you need is not the issue! Go over there and buy what the kids are selling.

They’ve got cookies. You don’t eat cookies! This isn’t about what you eat! Buy what the kids are selling.

Here’s what I do. I walk over to them and ask, “What’s the largest amount that you’ve sold today? Who bought the most?” The kid says, “Well, somebody bought five boxes.”

So, I say, “Give me ten. I want ten boxes of those cookies.”

At which point my wife says, “What are you going to do with ten boxes of cookies?”

To which I reply, “I honestly don’t know.  Don’t worry about that.”

It’s about the look on their face when they make a sale and grow their confidence! I’m showing them, “This is how business works. You have something of value. You have the guts to ask for the order and I give you money.”

We’re teaching those kids! Encouragement speaks loudest when it’s followed by action – your action.

Always buy what the kids are selling.

Give a child the gift of encouragement and hope. It takes only a moment. Then you can give away the thing you bought and explain why you bought it in the first place. Kindness is contagious. Perhaps the recipient of your gift will be inspired to do the same.

Here’s something else to think about:
Addicted to screens: A recent U.S. survey reveals that teenagers now spend an average of seven hours a day looking at screens on phones, laptops, desktops and tablets. That’s 42 minutes a day more than the last survey in 2015.

Another survey shows that the average millennial checks their smart phone 80 times a day. This is nuts.

Now, we can all help feed the world: Go to The Hunger Site, click on the “Donate Free Food” button and somewhere in the world a hungry person gets a meal to eat, at no cost to you. The food is paid for by corporate sponsors who gain exposure in the process because you’ll see their logos. It literally takes three seconds. Pass the word.

Does your web site have a ‘Meet Our Team’ page? Every web site should have a ‘Meet Our Team’ page that creates confidence, makes connections and honours your staff. One of the best I’ve seen is on the web site for Parr Auto Body, a single-unit car repair shop in Saskatoon. You can find it here at parrautobody.com.


Stearns and Foster
Zucora
This HGO article was written by:
Donald Cooper
Donald Cooper

Donald Cooper has been both a world-class manufacturer and an award-winning retailer. Now, as a business speaker and coach he helps business owners and managers throughout the world to rethink, refocus and re-energize their business to create compelling customer value, clarity of purpose and long-term profitability.


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