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Bedding grows at LVM

 15 July 2019     HGO Staff 

LAS VEGAS – Already established as the most important mattress and bedding trade event in the United States, the organisers of the Las Vegas Market (LVM) will not only expand the category but will introduce a dedicated destination for it at the upcoming Summer 2019 edition, which is scheduled to open for its normal five-day run on July 28.

The 13th floor of Building ‘B’ at the World Market Center here will become the category’s new home beginning with this market.

“This new destination on B13 will support growth by existing anchor tenants and provide buyers with a more cohesive category shopping experience while also addressing increased demand from new, expanding, and relocating bedding suppliers,” Scott Eckman, executive vice president of furniture and home décor for International Market Centers (IMC) said in a statement.

Made in California and set to debut at the upcoming Las Vegas Market, Dreamcloud is an affordable luxury mattress, combining eight layers of premium materials including gel memory foam, a cashmere blend Euro top and a micro coil support system. Available in all sizes and with either static or adjustable bed frames.According to its web site, LVM currently hosts some 153 sleep-related resources including mattress manufacturers as well as bedding accessories.

The organisers said with new tenants and expansions, B13 will include more than 70,000 square feet of showroom space, making it a comprehensive shopping resource for the bedding and mattress industry.

Two exhibitors will be relocating and making significant expansions on B13: Ergomotion, a manufacturer of adjustable bases, in B1380; and Malouf, a supplier of pillows, sheets, mattress protectors, bed bases and mattress toppers, in B1350 for January 2020 market.

In addition to these B13 newcomers, floor anchors include Leggett & Platt in B1326, Nectar Sleep/DreamCloud and Level Sleep in B1365, and Corsicana Mattress Company in B1300.

Additionally, new and expanding bedding resources can be found across campus. Two bedding companies opening showrooms in time for the Summer 2019 edition include: Culp/eLuxury /Culp Home Fashions, a supplier of a wide range of mattress and upholstery fabrics across the globe, on B9; and NCFI Polyurethanes, a manufacturer of spray and flexible polyurethane foam, on C15.

A few mattress manufacturers have renewed their commitments to the event, including King Koil on A5; and Symbol Mattress, a producer of mattresses with state-of-the-art material handling systems and upholstery equipment, on C15.

In addition to these debuts and renewals, Las Vegas Market will feature several other top bedding companies this summer, including Ashley Sleep; Englander; Kingsdown; Kluft; Restonic; Serta-Simmons Bedding; Tempur-Sealy; and Therapedic.

There are several Canadian mattress and bedding producers exhibiting at the market. These include Marshall Mattress (B922), which was acquired earlier this year by The Flex Group; Blu Sleep (B960), the mattress and pillow maker based in Laval, Quebec; Cannabed (C1565), the Toronto-based producer of mattresses made from hemp; and, Cabinetbeds (B220-12), of Abbottsford, British Columbia, a producer of beds in a birch cabinet.

Mattresses are also part of the line-up offered by full-line resource Primo International (C1412) of Montreal. Other Canadian bedding resources showing include sofa bed specialist Sealy Sofa Convertibles (B1028) and Calgary-based technology specialist XSensor (C1579).

The summer edition of LVM runs from July 28 to August 1.

Related Story: 51 Canadians to show at LVM
Related Story: LVM dates set thru 2023

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