Main Menu
Home
In the News
Special Contributors
Special Report - Bedding
Sponsors
Events Calendar
Classifieds
Advertising
Contact HGO
Home
follow-on-twitter
Merchandiser Fall 2014
Merchandiser Summer 2014
2014 Product Guide
Research Store

Canada Counts
CanadaCounts-Badge-Sept2012.fw
A survey of Canadian buying intentions.
Purchase Report

 

Syndicate
Electrolux launches promotion to benefit Ronald McDonald House PDF Print E-mail
Written by HGO Staff   

TORONTO (29 June 2012) - Major appliance resource Electrolux Canada has launched a promotion in conjunction with Mega Group's BrandSource Canada network in an effort to raise a minimum of $44,000 for Ronald McDonald House Charities Canada (RMHCC).

From now until the end of the year, $40 from the sale of every Frigidaire OrbitClean dishwasher will be donated to RMHCC, which provides a home away from home for out-of-town families of seriously ill children being treated at nearby hospitals.

Electrolux also announced it will make an exceptional commitment and donate premium, modern appliances to each of the soon-to-be 14 Ronald McDonald Houses across Canada to create comfortable kitchen environments for guest families.

Image
Attending the unveiling of Electrolux's 365 Nights of Comfort promotion are company execs Jon Sprung, director of dealer channel sales; Alan Mundy, marketing; Sue Stevenson, vice president and general manager; Norm MacNeil, director of product and brand development; and, Chris Kosmala, trade marketing manager.

"We cannot begin to understand the extreme hardship these families face, but we are pleased to be able to provide appliances for the heart of the home, the kitchen, adding to the comfort and convenience that Ronald McDonald Houses have been providing to these families for three decades," said Norm MacNeil, Electroluxc Canada's director of product and brand development, said in a statement.

Electrolux is the second BrandSource Canada vendor to partner with the Saskatoon, Saskatchewan-based buying group in support of RMHCC - the other being mattress major Sealy Canada.

The 365 Nights of Comfort promotion - featuring Frigidaire OrbitClean dishwashers - will run under December 31.

Each Ronald McDonald House is independently operated and relies on active contributions and support from individual donors, corporations and charitable groups in their communities. It provides more than 10,000 families of seriously ill children with a safe and comfortable place to stay that is just steps from the hospital where their child is undergoing treatment.

"We are truly grateful to have Electrolux supporting Ronald McDonald Houses and Ronald McDonald Family Rooms across the country," said Cathy Loblaw, president and CEO of Ronald McDonald House Charities Canada. "The 365 Nights of Comfort will provide much needed funding to help our houses double the number of families they serve a year to 20,000! And, by generously donating household appliances, Electrolux will also allow Ronald McDonald House families to enjoy the conveniences and supports of home while they are staying a Ronald McDonald House - making daily life easier so that families can focus on what matters most - their sick child."

For a short video with more information on 365 Nights of Comfort, visit: http://youtu.be/aUpjzFUd9Cs

Image
Electrolux had pledged to donate $40 for every Frigidaire OrbitClean dishwasher (such as the model seen here) sold by the 140 or so BrandSource Canada outlets to Ronald McDonald House Charities Canada.

<Previous   Next>
Banner
Other News
Jaymar launches Freidman collection
TERREBONNE, Quebec (16 October 2014) - Contemporary upholstery specialist Jaymar will unveil its first collection for the well-known American furniture designers Stanley Jay Friedman at the upcoming fall edition of the High Point Market.
Read more...
Durham renews Mount Vernon license
DURHAM, Ontario (15 October 2014) - Solid wood furniture producer Durham Furniture has renewed its licensing agreement with the owners and operators of Mount Vernon, the home and estate of George Washington, the first President of the United States.
Read more...
Zedbed to launch adjustable base, six mattresses and new protectors at HPM
SHAWINIGAN, Quebec (16 October 2014) - Specialty bedding producer Zedbed is planning an expansive launch at this weekend's High Point Market, including the debut of its first-ever adjustable base as well as six new mattresses and a new range of mattress protectors.
Read more...
TCHFM becomes CFS as organisers announce the return of Consumer Day
TORONTO (15 October 2014) - For the past 42 years, this industry's only national event has been known as The Canadian Home Furnishings Market. Beginning today, it will be called the Canadian Furniture Show (CFS). This was one of many changes presented to the industry today by its owners and organisers, the Quebec Furniture Manufacturers Association (QFMA).
Read more...
Banner

 

 .

Banner

Please, update your HGO profile

BRIGHTON, Ontario – To improve the efficiency of our newsletter delivery service and to bring ourselves in alignment with current Canadian legislation, we need our loyal readers to update their profiles.

If you’re in big ticket home goods, you can’t be without Home Goods Online – the only business-to-business news and information service for those working in Canada’s furniture, mattress, major appliance and consumer electronics industries.

Update Your Profile Now
Picture of the Day
Jaymar-Luna

The Luna (seen here) is the part of the first collection designed for Jaymar by the well-known U.S. based furniture designer Stanley Jay Freidman. It will be unveiled at this week’s High Point Market as part of new owner Daniel Walker’s growth plan for the Montreal-based upholstery market. Click here for details.


 

 

Banner
 
Banner
Banner
Donald Cooper
My Turn!
HGO Merchandiser
Banner
Upcoming Events
There are no upcoming events within the search range currently scheduled.
View Full Calendar