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A survey of Canadian buying intentions.
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BRIGHTON, Ontario (30 June 2014) – Home Goods Online wants to improve our news delivery service for everyone in Canada’s furniture, mattress, major appliance and consumer electronics industries. So, we’re not only signing on with a new service provider but we’re asking each of our readers to give us a few moments of his or her time to update their individual profile.

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Here at Home Goods Online, our only mission is to keep every member of Canada’s furniture, mattress, major appliance and consumer electronics industries up-to-date on issues of vital importance as well as the news everyone needs to know, regardless of your role: retailer, manufacturer, distributor/importer, sales rep or other industry professional.

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Consumers want energy saving "green" electronics PDF Print E-mail
Written by Tom Philp   
AUSTIN, Texas - Some 54 per cent of consumers list "saving energy" as the key factor when selecting green consumer electronics, according to a study released by Green Factor, a coalition of think tanks Strategic Oxygen and Cohn & Wolfe.  

The same study shows design, at five per cent, is close to the bottom of the list, and image is even less important at about four per cent.

Consumers said the green electronics they are most interested in buying are HDTVs (64%), desktop computers (64%), notebook computers (63%) and printers (60%).

There is a bit less interest in purchasing such CE items as digital cameras (53%) and media players (53%).

According to the study, consumers rely "heavily" on packaging information (33%), brand Web sites (32%) and online comments (28%) to make their buying decisions. A mere 12 per cent of surveyed consumers actually consider product design when determining how green it is.

Shoppers who don't buy green electronics are swayed by a lack of awareness (53%), prices that are too high (45%), a lack of availability (20%) and a lack of understanding of how green products save energy (13%).

Products from Apple, Dell, HP and Microsoft are perceived by consumers as being "very" green, even though sustainability data shows corporations like Samsung, Sony and Nokia are actually greener, the study says.

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Picture of the Day
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Some 145 people from across the industry took part in Cantrex Nationwide’s annual charity golf classic recently. This year, some $10,000 was raised to benefit the ‘Take the Kids to Camp’ initiative of the Salvation Army. Here, Lt. Col. Sandra Rice (left), commander of the Ontario Central East division is accepting a cheque from CNW chief operating officer Jeannine Ghaleb and Jim Mahoney, vice president of photography and consumer electronics.


 

 

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