| Audiotronic/Dumoulin to promote Aeroplan |
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| Written by HGO Staff | |
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MONTREAL - Groupe Dumoulin Electronique has entered into a partnership with Aeroplan Limited to give consumers the opportunity to acquire Aeroplan Miles through purchases at Audiotronic and Dumoulin stores across Canada. Beginning this summer, the deal will give Aeroplan members one mile for every dollar spent at any Dumoulin or Audiotronic store located in over 100 cities across Canada; or online at www.dumoulin.com or www.audiotronic.ca. Dumoulin is a major retailer of audio and video products, including digital cameras, communications gadgets, computers and related accessories. Dumoulin is also a member of Cantrex, which late last year introduced an Aeroplan points scheme that allows Cantrex members to earn rewards based on ordered placed for their stories through certain venders."Aeroplan's national partnership with Groupe Dumoulin is a meaningful accumulation opportunity for our members within one of Canada's major retail sectors," said Sylvie Bourget, Aeroplan vice president of marketing. "This further complements our program's increasing roster of attractive retail accumulation opportunities." "Groupe Dumoulin is proud to partner with Aeroplan," added Marc Mercier, Dumoulin's president and chief executive officer. "Offering our customers the opportunity to accumulate Aeroplan Miles adds to our ongoing effort to further increase our customers' shopping experience and overall satisfaction." Aeroplan currently has more than 70 partners worldwide representing more than 150 brands, many of which are in the retail sector. "Points" accumulated through the program can be redeemed for Air Canada and affiliated flights; or a range of products. For more information about the program, visit www.aeroplan.com. |
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