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My Turn!
Getting started on social media PDF Print E-mail
Written by Brenda Dumont   

PART ONE OF A SERIES

ImageIt is not a matter of if, it's a matter of when your company will become social - that is, an active player in the social media universe. The sooner independent retailers embrace this already-emerged trend, the better. It will quite simply become a matter of survival because your customers are going to demand you talk to them using this platform.

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The seven deadly sins of furniture PDF Print E-mail
Written by Joe Carroll   

ImageIf you are like most of us, last month you made a number of New Year's resolutions to improve yourself in some manner over the coming this year. In the U.S., the number one resolution was to become more fit. Americans don't seem to be doing very well with their diets: over one-third of the population is obese. Nonetheless we continue to promise ourselves we will lose weight, exercise more and spend less money.

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What men need to know about women PDF Print E-mail
Written by Joe Carroll   

ImageIt seems everywhere I turn I'm reading something about the importance of understanding that our marketing efforts should be directed to the female consumer. I've always thought this was a given. After all, what husband would dare challenge his wife on how she wants to decorate her nest? Women generally make the final buying decision so manufacturers should pay more attention to what they want.

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You need to be in Toronto this weekend PDF Print E-mail
Written by Michael J. Knell   

ImageIf you're a Canadian furniture retailer, there's only one place you should be this weekend. That's in Toronto, attending the 39th annual edition of the Canadian Home Furnishings Market. It doesn't matter whether you're an independent owner/operator, a buyer, a store manager or a senior executive for one of the national chains - you need to be walking the halls of the International Centre.

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