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Special Contributors - Newest Articles
Who's running the show?
Donald Cooper
Written by Donald Cooper   
ImageMost of us spend 90% of our time working ‘IN' our business and very little time actually working ‘ON' it. The result is no one is proactively ‘running the show'. Lots of business coaches and consultants tell you that you should work ‘ON' your business, but they never tell you exactly what that means. So, here are my six key elements of working ‘ON' your business.
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The simple truth about benchmarking
Donald Cooper
Written by Donald Cooper   
ImageYou can pay $1,500 to attend a two-day workshop on Benchmarking and Best Practices. I'll save you the time and the money. The simple truth is Benchmarking and Best Practices means finding out who does it best and then copying them. That's it! My question is, how do they stretch that out for two days?
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Are you making the add-on sale?
Donald Cooper
Written by Donald Cooper   

ImageI just had a new windshield installed at Speedy Glass and right there by the service desk was a big display of windshield wipers in three price ranges – good, better, best – and a special windshield anti- stick, anti-glare coating, originally developed for aircraft windshields, for $24.

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Joy to the World needs to be a 12-month proposition!
Donald Cooper
Written by Donald Cooper   
ImageOne of the most popular of all Christmas carols starts with the words Joy to the World. This is a concept that's way too important to be on our lips and in our hearts for only three weeks each year. The world and everyone in it needs joy all year long.
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‘Town Hall’ a must if you care about TCHFM
Other Contributors
Written by Michael J. Knell   

ImageI’ve been attending the Canadian Home Furnishings Market for the best part of 30 years. It’s the only industry event I never miss. And for the first time, the market’s owners and operators are going to stage a forum encouraging regular attendees – such as me and you – to give our feedback, criticisms and opinions about the state of this country’s only national furniture industry event and what needs to be done to make it better, more relevant and more interesting. If you care anything at all for the market, you need to show up.

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The currency in feeling special
Donald Cooper
Written by Donald Cooper   

ImageOur customers have four currencies in their lives, not just one. A ‘currency’ is anything of value to us that we don’t have enough of. The obvious currency is money, but there are four things that we don’t have enough of: 1) money; 2) time; 3) feeling safe (physically and emotionally safe); and, 4) feeling special.

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Donald Cooper
My Turn!
HGO Merchandiser