Main Menu
Home
In the News
Special Contributors
Special Report - Bedding
Sponsors
Events Calendar
Classifieds
Advertising
Contact HGO
Home
follow-on-twitter
Merchandiser Summer 2014
Merchandiser Spring 2014
2014 Product Guide
Research Store

Canada Counts
CanadaCounts-Badge-Sept2012.fw
A survey of Canadian buying intentions.
Purchase Report

 

Syndicate

Please, update your HGO profile

BRIGHTON, Ontario – To improve the efficiency of our newsletter delivery service and to bring ourselves in alignment with current Canadian legislation, we need our loyal readers to update their profiles.

If you’re in big ticket home goods, you can’t be without Home Goods Online – the only business-to-business news and information service for those working in Canada’s furniture, mattress, major appliance and consumer electronics industries.

Update Your Profile Now
Special Contributors - Newest Articles
Five steps to becoming famous
Donald Cooper
Written by Donald Cooper   
ImageIn business, famous is good. Famous is larger than life! Famous has visibility and credibility!  People flock to famous. They tweet and blog about famous. They pay more for famous. The media promotes whatever is famous, which makes it even more famous! Being famous creates powerful marketing opportunities and makes a huge difference to the bottom line. We're not talking Hollywood famous here, but rather being famous to your target customers, in your chosen market because that's all that really matters.
Read more...
The dynamic showroom
Other Contributors
Written by Pat Kelly   
ImageRetailers are bombarded daily from all sides with new technologies that are all designed, apparently, to get consumers to buy what we sell. While managing these new multi-media marketing tools is both necessary and important, we are still bricks-and-mortar merchants serving customers still want the touch and feel of a personal shopping experience.
Read more...
The power of commitment
Donald Cooper
Written by Donald Cooper   
ImageMost businesses talk about ‘goals targets, aims and objectives' and it's a mistake. They have sales targets, profit objectives; customer satisfaction goals and they aim to do this and aim to do that. The problem is words like ‘goals, targets, aims and objectives' leave way too much wiggle room for your staff not to perform. We should replace all of those weak, wishy-washy words with one powerful word: commitments.
Read more...
Be your customer's wise choice
Donald Cooper
Written by Donald Cooper   
ImageAre you the ‘wise choice' for your target customers? This simple but profound question is one I've been asking clients for years. If you're not the wise choice, stop whining there's no such thing as customer loyalty and do the work to deserve the loyalty you need and want. Don't expect customers to be stupid, uninformed, gullible or forgiving of your mediocrity. They can get what you sell 50 other places and they know it.
Read more...
What's your message?
Other Contributors
Written by Pat Kelly   
ImageBranding has been a cornerstone of business discussions for many years and major retailers the primary subject of those discussions. Nike's Swoosh, Apple's Apple and the Golden Arches of Mcdonald's are all brand-representing logos that need no explanation and are instantly recognizable. The success of Tim Horton's can be found in their message - a promise of consistent quality of product, service and experience. That is, performance, innovation and consistency.
Read more...
Take time to think
Donald Cooper
Written by Donald Cooper   
ImageTo thrive, every business constantly needs new ideas and perspectives. How much time do you set aside for thinking on a regular basis? Just quietly thinking? By doing so, you create a ‘space' for ideas and insights to be born and to grow.
Read more...
<< Start < Previous 1 2 3 4 5 6 7 8 9 10 Next > End >>

Results 1 - 12 of 206
Banner
Banner

 

 .

Banner
 
Banner
Banner
Donald Cooper
My Turn!
HGO Merchandiser